Job Summary:

Essential Duties:

• Prepare print and digital promotional materials in support of advertising, fundraising and development, and branding efforts.
• Develop and distribute electronic communications to increase attendance at college-sponsored events. Provide media support at recruitment and engagement events; capture photos and video of students, faculty, and staff.
• Follow UT Arlington branding guidelines. Manage logo, graphic identity, and electronic accessibility guidelines for the College of Education and its departments.
• Post web content and revisions to the college's web pages.
• Social media management. Monitor college channels, create engaging content, interact with followers, and respond to questions.
• Support development of initiatives to promote the college to prospective students and to support retention.
• Content writing and editing. Conduct background research and interview students, faculty, staff and alumni for news articles and feature stories for the College.
• Collaborate and coordinate with the UT Arlington Office of Communications to respond to media inquiries and pitching opportunities, as well as content requests to feature the College via university channels or outside publications.
• Work with the College of Education Student Ambassadors to increase campus visibility and engagement.
• Assist in the day-to-day operations of the Dean's Office, including management of the college's general inbox.
• Other duties as assigned.

Required Qualifications:

• Bachelor's degree in Communications, Journalism, Marketing, Graphic Design, English, Photography/Videography, or related field.
• Entry level/two (2) years of experience in marketing and communications for corporate and/or academic organizations or the equivalent experience.
• Excellent communication skills, both spoken and written.
• Technical: Strong computer skills, including MS Office and Adobe Suite (Photoshop, Acrobat, Premier Pro, Illustrator, etc.), web content management systems (such as Sitecore), still photography, videography and graphic design. Experience with Customer Relationship Management, or CRM, Systems. Experience with Email Marketing/Distribution Software.
• Skills: Writing and proofreading, social media management, public relations/press release writing, print and digital advertising, and external relations.
• Ability to travel to different on campus and off campus locations and events.

Preferred Qualifications:

• Bachelor's degree with three (3) years of progressive experience in marketing communications for an educational setting, such as a school district or institution of higher education.
• Experience with student recruiting a plus.
• Proficient in AP Stylebook guidelines and familiar with search engine optimized (SEO) writing strategies.
• Interest and ability to learn tools and technology used by marketing and communication professionals, particularly in areas where technical skills have yet to be developed.

Special Instructions:

EEO Statement:

UTA is an Equal Opportunity/Affirmative Action institution. Minorities, women, veterans and persons with disabilities are encouraged to apply. Additionally, the University prohibits discrimination in employment on the basis of sexual orientation. A criminal background check will be conducted on finalists. The UTA is a tobacco free campus.

Open Until Filled: Yes

Location: Arlington

About The University of Texas at Arlington

With annual research expenditures in excess of $100M, the University of Texas at Arlington is a Carnegie Research-1 “highest research activity” institution committed to life-enhancing discovery, innovative instruction, and caring community engagement. A leading institution in the heart of the thriving North Texas region, UTA nurtures minds within an environment that values excellence, ingenuity, and diversity. With a total global enrollment of over 59,000 in AY 2018-19, UTA is one of the largest institutions in the University of Texas System. Guided by its Strategic Plan Bold Solutions | Global Impact, UTA fosters interdisciplinary research and teaching to enable the sustainable megacity of the future within four broad themes: health and the human condition, sustainable urban communities, global environmental impact, and data-driven discovery. UTA was cited by U.S. News & World Report as having the second lowest average student debt among U.S. universities in 2018. U.S. News & World Report also ranks UTA fourth in the nation for undergraduate diversity. The University is a Hispanic-Serving Institution and is ranked as the top four-year college in Texas for veterans on Military Times’ 2018 Best for Vets list.

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